Casey Berglund: [00:00:00] Oh,
Hey there and welcome back to the Purpose Map Podcast. This is Casey Bergland, your host and the founder of Worthy and Well, and I'm just delighted to be here in presence with you today. I have my eyes closed, my hands on my lap, palms facing up, and sometimes in these moments, I turn on the mic and take a few breaths.
and see what wants to come channeling through. I know that the topic of this episode is about how personal evolution and business growth happen in tandem. I know that I want to share some patterns that I see, specifically in the men that I serve. And I know I want to invite you to think of someone in your life who this episode is for and share it with them.
Because if you're here, you are here to be a change maker. And a guide and someone who is ushering in a new way of doing things for the future and [00:01:00] creating a world where there is more peace and harmony and love and union, rather than war and disconnection and separation and polarization. That's what you're here for.
Whether you knew it or not, if you're listening and you resonate with that, keep listening. If you're turned off, I'm sure there's someone else who is more aligned to serve you. We're here on this planet together right now, to create more love and unity and connection. And yes, you have a personal objective here as well.
You may be listening to this podcast because you're wanting to live an aligned life. You're wanting to drop into who you are and what you're here for. You're wanting to create integration and create space for not just working and creating wealth. But also serving in a way that is purposeful and through that purposeful serving, elevating your health, deepening your relationships, dropping into a connection with yourself that you've [00:02:00] never even experienced before.
So we're here for that. And you're here for that because you're supposed to be here. You're part of this collective, this crew, we're doing it together. What's coming through right now is that this new way of being is here now. It's not something we're waiting for, building toward, and certainly there will be more opportunities for a new paradigm way of leading, one that is rooted in the frequency of love rather than in disconnection, for sure that's true.
And I'm seeing everywhere. That this elevated consciousness is here now, I'm seeing everywhere and I'm attuning my mind to notice where there is heightened consciousness on the planet. Of course, energy flows where attention goes. And in this moment where, of course, there's reckonings on the earth, there are on the physical plane, opportunities to look and [00:03:00] see separation and fighting and battle and conflict everywhere.
And, if you lift your gaze, and you look beyond, you will also find models of Light, people who are light workers, folks who are wanting to create peacefulness and create harmony here. If you are deep in your inner work and on a journey of evolution, you are likely creating harmony and peace within yourself.
And thank you for doing that work. That is absolutely extraordinarily important for the times that we're in. So, so important. So thank you for being here. Thank you for sharing in this mission with me. I said at the beginning that my intention for this episode and turning on the mic was to be present and to allow what needs to come through to come through.
And I specifically wanted to speak [00:04:00] about patterns that I see in my male clients, because sometimes I think folks forget that, this coaching business that I run and Worthy Well, the programs we run over there, we don't just serve one gender. We serve the folks who are ready for the transformational process that we can guide.
And for whatever reason, for as long as I've been in business, I have always, behind the scenes, attracted very powerful men into my world who are asking for help. I've always attracted powerful men asking for help. And right now, this morning, when I was coming into work, I realized that every single one of my one on one clients right now are powerful men.
Are business owners, are men who have created a form of conventional success, traditional success by way of earning millions in their businesses, have maybe even created multiple businesses, [00:05:00] are doing something right in terms of manifesting, calling in money. Right now, all of my one on one clients are men.
Right now, all of my male one on one clients are, interestingly, in more blue collar positions. They own businesses that are about, you know, home building or mining or construction. And this is so fascinating to me, like, how curious. These men I'm meeting In person, via referral, or honestly, attracting them through my energy, walking down the street.
These men are not coming to me through my website, or even through this podcast, or definitely not through social media, maybe through, their partners. Who are on social media, but there's something to that that feels absolutely magical [00:06:00] that when the student is ready, the teacher appears and also in this new paradigm of leading and serving.
It's not about efforting. To beg for clients, it's about being light and magnetizing with your energy field. And this is what I do. This is what I have been doing. And I know in the depths of my soul that these men are coming to me because I am perfectly positioned to serve them. Here's what I'm noticing.
Dear man, if you're a man listening to this, this is for you. If you are not a man listening to this, but you have a man in your life who you love. Who kind of fits that demographic of being successful in business, being a busy man, being a man who's worked hard for his money and is noticing some part of life fall apart.
Listen up. I'm noticing in the men that I serve that they have built epic [00:07:00] success through hard work and they're very proud of how much They work hard. They're very proud of how they have earned this recognition and built this business through putting in the work, the physical work, the time, the waking up early and going to bed late, the long hours.
They're proud of it. And they're also awakening to something that's falling apart. They're either recently divorced, or young but needing a hip replacement, or been diagnosed with a health issue, or are noticing this extreme dysregulation in their bodies and anxiety and depression. I'm noticing this theme of really successful men [00:08:00] struggling in some way with their mental health, with their family relationships, with addiction, with alcohol or drug abuse.
And I want to talk about it because it's important to talk about. And I love you if that's you. And thank you for listening to this if that's you or if it's someone that you love. In these moments of awakening, I've talked about this before, how most of the people who come into my world, my energy field, my business, WorthyML, most of the people have experienced some sort of life changing event that either built up over time or happened in an instant that created an opportunity for them to start questioning if the path that they're on is still aligned.
And I'm noticing that is the, unfolding. For these men, they are [00:09:00] brilliant when I'm in contact with these men, all of the one on one clients I have right now and the ones that I, you know, are, am in connection with, like in person, when I look into their energy field, they are light workers, their souls are good, they are beautiful.
Humans. And when I look into them, I also see their trauma. I also see how their past experiences contributed to a level of workaholism that allowed them to experience this form of success in their business. It works. You know, avoiding our trauma with work works. Work can be a great medicine to avoid pain.
It works until it doesn't. It [00:10:00] works until some part of life falls apart. It works until your body starts to fail. It works until you start to experience mental illness. It works until your wife leaves you. It works until it doesn't, and I'm noticing without even trying that I'm being gifted with these opportunities to hold space for men who, for some reason, trust me, for some reason, open up, open their hearts, show me their emotions, tell me their fears.
Talk about how they can't turn down that job because it's a million dollar contract, and how on one hand it feels so exciting because there's so much work coming to them, and on the other hand it feels like it overwhelms them and crushes them because they can't find more hours in a day. To do the work.
I'm so, so [00:11:00] grateful that they talk to me about these things. And I'm so, so grateful that somehow they find me. Because as we get into deeper conversation, when I ask these questions about like, what are your biggest challenges right now? And usually those challenges have something to do with their personal lives.
Of course, impacted by their working lives. And I asked them like, what would you love to have instead? Like, don't think about the how. You don't need to plan what's realistic, but like, just start to riff with me what your vision is, if this were to change. And let me tell you, that's hard for men to answer sometimes, or at least the ones that I'm serving.
I love, I love, love, love that these men are like, what's realistic? What's practical? What's linear? And I try to extract them from that for a moment and get them to think bigger.
Often what they say is like, I just want a little bit more family time, or I want to be able to wake up and not have pain in my body. I want [00:12:00] to be able to fall asleep at night and not be tortured by my spinning thoughts. You know, it's obvious to me that there are these pain points that they are wanting relief from.
And when I dig a little deeper, I'm kind of like, what more? Like, wouldn't you love to, like, work less and also make even more money? Wouldn't you love to outsource the tasks that you shouldn't be doing anyway and create more efficiency in your business so you can have a little bit more freedom? Wouldn't you love to be able to go on that vacation?
That you talked to me about moments ago, it's my job to expand one's vision and to help them get clear on what's getting in the way of that. One thing I'm noticing in initial conversations with these men is that in many ways, they just need to be [00:13:00] like heard in a safe and supportive space and loved.
Years ago, I remember one of the first, one of the first guys that I pitched a, it was a 30, 000 coaching package to because I was, I was helping him make millions in his business. I went from being a yoga teacher to like supporting him with understanding energetics and that literally helping him make millions in his business.
And he. Paid me. He hired me because he said, even though I have access to these coaches who our team is already paying like 10, 000 a month to, I don't need another bro telling me what to do. I know what to do. I just need to have my like creativity pulled out of me. I just need to have the space held for me.
And I started to realize that this, Feminine energy can be extraordinarily powerful for a [00:14:00] powerful. Man to receive from and now if you know me, you also know that I'm a no bullshit type of woman. I'm also someone who grew up on a farm with brothers and so I have boundaries and I also have a softness in me that allows for people's hearts to be expressed and I'm realizing more and more how much of a gift that is to powerful men.
How much of a gift it is to be able to drop into a space of loving presence for them to work through their stuff.
I'm noticing that there's resistance to creating space. I shared this at the end of last week's episode. That sometimes the workaholism that created this level of success came from a place of trauma. And so as much as there's overwhelm and mental health issues and not enough time for x, [00:15:00] y, and z, there's also resistance to creating time for x, y, and z.
Because in the space, There can be a tenderness or a fear of what one might find inside of themselves. This is why it's important to get support, to be able to safely and slowly go inside into one's body, to look at and process the things that are keeping one in a pattern of workaholism and keeping another area of life from being in its highest potential.
It's so important to have these safe spaces. And here's what I've noticed over time with these men. You know, when I started working with men as a yoga teacher, actually, other yoga teachers would say to me, like, I don't know how you do it. That's some like toxic masculine energy. They'd say stuff like that.
And yeah, maybe [00:16:00] there's some toxic masculine energy that I would see. It's like I saw something deeper in them, and I started to notice how through showing up consistently and creating safety, I would witness right before my eyes, a transformation in these humans. How would I describe that transformation?
It's like men becoming tenderized, powerful men becoming tenderized, just becoming more human, becoming more real. Having safe spaces to share vulnerability is definitely not a sign of weakness. It's a sign of power. It's a sign of greater integration. And so I would watch these men start to heal and come into their hearts and realize even more meaningful and sustainable and efficient ways of using their business skills and their money and their [00:17:00] resources.
And they would start to not only Scale the business they're running in a more aligned way and empower other people to step up into leadership positions, but they would also start doing their purpose driven work by starting other companies or giving back in a volunteer sort of way, or finally, I'm thinking of one client right now.
If you're listening, you know who you are. Finally answering the tap that they've had on their shoulder to create the thing that doesn't yet exist that genuinely serves people in a meaningful, meaningful way. These men are spiritual, and I love that about them. sometimes closeted spiritual men, but it's through that access to spirituality and creativity that they expand.
Another theme I noticed with these men is they may have had a diagnosis in the past of ADD or ADHD. In fact, all of my clients, [00:18:00] have some characteristics of one you might describe as having ADD or ADHD. I'm kind of like, let's ditch the labels for a minute and just acknowledge that there's a creativity and an innovation and a desire to work in a way that is outside of the conventional norm.
And there is a success that can come from these types of creative minds. And I guess I'm realizing that regardless of whether these clients are men or women or what, they're attracted to me because they see themselves in me in some way. I'm an integrated human. I'm a creative human. I'm here to break down conventional systems and structures and create a life that's in alignment with my unique needs.
They want that too. Here's why I give a shit about helping powerful men. I've said in the past that I support [00:19:00] purposeful women seeking wealth and wealthy men seeking purpose, and that just seems to continue to be true. Here's why I care about supporting men who know how to create wealth. Because as much as there's this movement toward the sacred feminine, Saving the planet, moving our planet into a space where there's more peacefulness and light and love and harmony as much as that's true.
We're not going to do it without men. And what happens when wealthy men drop into their hearts. Is they start to use their resources, their money, their network, their people, to create epic amounts of change and impact. And it is so fulfilling to be a guide in that process. Not to mention, they experience personal fulfillment.
They become more joyful. They have less symptoms of depression and anxiety. The pain in their [00:20:00] bodies goes away. I give a shit that they feel good.
I'm feeling my dad's energy right now. Maybe I attract these people because I was born to one of these men. My dad was a very brilliant business owner. He saw problems to solve and opportunities to leverage everywhere. A man who never finished high school but created income for himself not just as a farmer but through selling farm equipment and serving other farmers in meaningful ways.
And my dad struggled with his mental health. He struggled with pain. He struggled with health issues. He struggled to feel good, you know, and maybe it's part of my legacy to serve men like him, who know how to make the money and build the business and who are aware enough and choosing enough to leverage [00:21:00] an opportunity to do it differently.
When they notice that the path that they're going on creates some darkness for them. If I'm speaking to you or someone that you love, I'd love to chat with you. I have space for a couple more one on one clients to start before 2024, and especially before I increase my prices for one on one in 2024. So if you're looking for some support and then Intimate, one on one, high touch container, I might be the one for you.
Part of what I love about serving these men, too, is like, we get to do business strategy and healing work at the same time. And there's nothing I love better than seeing the gaps in someone's business. Seeing where there could be more efficiency. Seeing where these men can outsource. Seeing where there's opportunities to hire better.
You know, it's like, [00:22:00] it's the best thing ever to watch and experience an evolution of consciousness. And business growth. Thank you so much for tuning in. So much love to you with my whole heart. I hope that you feel at home in yourself. I hope that you feel seen and heard and loved and connected with. I hope that you believe in your dreams and have people around you who can hold that vision for you who show up for you when things are hard.
And I want you to know that. I and our team at Worthy Well is here for you. We care. Take good care of yourself and I'll talk to you soon.[00:23:00]